Increasing Access to Healthy Food in the Central Valley through Farmers Markets and Produce Stands


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Increasing Access to Healthy Food in the Central Valley through Farmers Markets and Produce Stands


The Central Valley, one of our nation’s richest agricultural regions, is lacking easy access to the many fruits and vegetables grown in the region. This brief discusses strategies for improving nutrition environments through farmers markets and produce stands including both challenges and lessons learned. Included are findings from environmental assessments of the CCROPP farmers markets and produce stands conducted from 2007-2009.

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